Data technology company Blis has appointed Kaye Quema to the newly formed role of Head of Sales, Asia.

This follows Blis’ rapid expansion across Southeast Asia over the past year, which includes opening operations in Malaysia, Indonesia, Thailand, Vietnam and the Philippines.

Quema will be responsible for Blis’ overall growth and sales strategies for Asia, while leading sales teams and working closely with brands and agencies. Based in Singapore, she will report to Richard Andrew, Managing Director, Asia at Blis.

Most recently Quema was Vice President, APAC at POKKT, where she was responsible for their digital media sales and revenue. Prior to that, she held senior positions at Yahoo SEA for 6 years.

“Blis has undergone a rapid expansion over the last year, growing from two to seven markets in Asia,” said Richard Andrew, Managing Director, Asia, Blis. “Kaye’s role will thus be chiefly to unite our sales strategy across the various Asian markets and position Blis for our next chapter of growth.”

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