Blis | Media Coverage

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Keep up to date with our latest press releases, market insights and media coverage.

Media Coverage

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The Facebook scandal involving private data on up to 87 million Facebook users that was inappropriately acquired by Cambridge Analytica has raised questions and[...]
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The main challenge in using location data to inform campaigns has been the amount of fraudulent information and holes in the data provided
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Merchants are keying in on finding that location based ads and services can better help convert shoppers. That, according to new data sponsored by Blis, in whic[...]
RetailTechNews
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RetailTechNews rounds up some of the biggest stories in the European retail technology space. In this week’s edition: More Footfall Thanks to Location Strategy;[...]
MobileMarketer
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Most retail marketers (71%) have some sort of location strategy to drive foot traffic and trigger location-based mobile advertising, according to a study by Bli[...]