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Article
Steve Rhodes

Leveraging mobile to make the most of the GSS experience in Singapore

Singapore is on the cutting edge of retail, bringing the digital and the physical together in ways that transcend traditional shopping. GSS has always been more than a sale – it’s been a way to show the world that Singapore truly is a global shopping destination. For retailers within Singapore, leveraging the mobile opportunity is a lucrative way to make the GSS more profitable than ever, through those five weeks and beyond.

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