The world’s simplest and most powerful planning, buying, and measurement platform
A radically different omnichannel advertising platform
Achieve incremental reach and incremental performance


The Blis platform empowers brands and agencies to connect with audiences in meaningful, privacy-first ways. We combine accurate data, innovative technology, and deep insights to deliver targeted campaigns that drive real-world outcomes. From optimizing media performance to reaching audiences at scale, Blis helps businesses stay ahead in an ever-changing digital landscape.
Plan
Plan & build audiences with premium data structured on geography, not identity.
Buy
Buy audiences with smart cookieless technology that doubles performance and halves costs
Measure
Measure the audience, not just the channel, with a suite of cookieless measurement solutions
Why Blis?
Legacy platforms
Plan
Legacy platforms use multiple data sets to target multiple channels
Buy
Measure
Plan
One data set, one audience,
any channel.
Buy
Measure
Blis measures your whole audience with patent-pending proprietary technology.
Legacy platforms
Plan
Legacy platforms use multiple data sets to target multiple channels
Buy
Measure
Plan
One data set, one audience,
any channel.
Buy
Measure
Blis measures your whole audience with patent-pending proprietary technology.
Omnichannel measurement
Discover Smart Holdout Groups, our patent-pending omnichannel incrementality measurement framework designed to measure what matters most: the true impact of your omnichannel campaigns on business outcomes.
Powered by third-party data, this flexible framework enables you to measure metrics that drive results, such as sales lift, app usage lift, footfall lift, brand lift, and custom lift, an exciting fully customisable metric powered by you and your data. Whether you’re measuring new subscribers, test drives, or online sales, Smart Holdout Groups empowers you to measure across your whole campaign, on Blis and on other platforms, to uncover the true impact of your campaign.

The world’s top brands
and agencies trust Blis







