The world’s simplest and most powerful planning, buying, and measurement platform
A radically different omnichannel advertising platform
Achieve incremental reach and incremental performance

Effortless tools for measurable campaign success.
Transforming the way you advertise across every channel.
Maximize your audience and deliver superior results.
Line
Combine

The Blis platform empowers brands and agencies to connect with audiences in meaningful, privacy-first ways. We combine accurate data, innovative technology, and deep insights to deliver targeted campaigns that drive real-world outcomes. From optimizing media performance to reaching audiences at scale, Blis helps businesses stay ahead in an ever-changing digital landscape.

Plan

Plan & build audiences with premium data structured on geography, not identity.

Buy

Buy audiences with smart cookieless technology that doubles performance and halves costs

Measure

Measure the audience, not just the channel, with a suite of cookieless measurement solutions

Why Blis?

Legacy platforms

Plan

Legacy platforms use multiple data sets to target multiple channels

Buy

Legacy DSPs rely on cookies and IDs, limiting reach and addressability.

Measure

Legacy DSPs measure the channel and add it together.

Plan

Blis audiences are unified.
One data set, one audience,
any channel.

Buy

Blis audiences don’t need cookies or IDs, so we can reach your audience anywhere.

Measure

Blis measures your whole audience with patent-pending proprietary technology.

Legacy platforms

Plan

Legacy platforms use multiple data sets to target multiple channels

Buy

Legacy DSPs rely on cookies and IDs, limiting reach and addressability.

Measure

Legacy DSPs measure the channel and add it together.

Plan

Blis audiences are unified.
One data set, one audience,
any channel.

Buy

Blis audiences don’t need cookies or IDs, so we can reach your audience anywhere.

Measure

Blis measures your whole audience with patent-pending proprietary technology.

Omnichannel measurement

Discover Smart Holdout Groups, our patent-pending omnichannel incrementality measurement framework designed to measure what matters most: the true impact of your omnichannel campaigns on business outcomes.

Powered by third-party data, this flexible framework enables you to measure metrics that drive results, such as sales lift, app usage lift, footfall lift, brand lift, and custom lift, an exciting fully customisable metric powered by you and your data. Whether you’re measuring new subscribers, test drives, or online sales, Smart Holdout Groups empowers you to measure across your whole campaign, on Blis and on other platforms, to uncover the true impact of your campaign.

Omnichannel

The world’s top brands
and agencies trust Blis

Blis has a great team and when it comes to client service they are top notch! Everyone in the team knows their product inside out and the end to end service is great!
Stephen Lee
Outcomes Account Director
It’s very easy to build a geo-powered audience and push it through to activation.
Candice Perkins
Comms Planning Manager
The visualization of the competitive market share is really powerful. It makes understanding both opportunity areas and where we are losing share to key competitors simple.
Phil Golding-Wood
Account Director
Learning how to build a complex audience on the platform and using the various data sets was really easy.
Milly Barrow
Planning Account Manager

We’re always
onto something.

T-Mobile Enhances Marketing Capabilities and Expands Advertising Solutions with Close of Vistar Media and Announcement of Blis Acquisitions
3 min read time
T-Mobile Acquires Blis to Expand Advertising Capabilities and Accelerate Growth
3 min read time
Blis continues leadership expansion with hire of Andrew Furman
3 min read time

The world’s simplest and most powerful planning, buying, and measurement platform

Effortless tools for measurable campaign success.
Transforming the way you advertise across every channel.
Maximize your audience and deliver superior results.
Line
Combine