Meet Blis:
Delivering privacy-first location-powered advertising
Blis helps the world’s largest brands and media agencies drive key business outcomes through personalised and high-performing digital advertising across all verticals. We’re the leading privacy-first, location-powered programmatic advertising partner – delivering accurate targeting at scale without reliance on personal data and delivering ads to 1/5th of the world’s population.
Blis uses real-world and online data, as well as behaviour and lifestyle indicators, to profile and understand audiences better than anyone else. Using our 370m opted-in global planning and measurement panel and taking an aggregated and anonymous approach to audience targeting, Blis reaches precise audiences at scale without reliance on personal data.
Established in the UK in 2004, Blis now operates in more than 40 offices across five continents. We enable more effective planning, activation and measurement for marketers and business decision-makers alike. Our clients trust the combination of our advanced proprietary technology and strategic expertise to drive results.
Our vision & mission
Our vision is simple but ambitious: to be the undisputed leader in location-powered advertising and analytics. We strive to achieve this every day through our mission: to deliver impactful client outcomes using the power of our location intelligence in innovative ways to get the richest understanding of consumers and target them in a privacy friendly way. Our focus, determination and company values drive us toward these ambitious aims.
Why Blis?
The world’s largest and most customer-centric brands trust Blis to help them:
Deliver against key outcomes from awareness & engagement to sales uplift, both by targeting consumers out and about and entire households.
Discover what makes your customers’ unique, build richer media plans and deliver better outcomes.
Achieve personalised and scalable targeting using a combination of offline
& online data, all without reliance on personal data.
Leadership – our executive team
Greg Isbister
Chief Executive Officer
My geekiest moment
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Greg Isbister
Chief Executive Officer
Aaron McKee
Chief Technology Officer
Outside of work, Aaron spends as much free time as possible with his family – a wife and two young sons – traveling, eating, and generally being a nerd. He graduated with distinction from the University of California, Berkeley with a dual degree in Computer Science and Psychology and has split his career across both Silicon Valley and Europe.
My geekiest moment
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Diane Perlman
Chief Marketing Officer
As CMO, Diane is responsible for overseeing the planning, development, and execution of Blis’ global marketing and advertising initiatives. Diane is an established marketing leader with big brand experience at Microsoft, as well as startup, scaleup and agency-side experience.
My geekiest moment
Using my old Nokia 6310i even after the iPhone launched. Best phone ever.
Parm Dhami
Chief Finance Officer
My geekiest moment
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Dave King
Chief Commercial Officer
My geekiest moment
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Amy Fox
Vice President of Product
Working within the Technology team, Amy is responsible for delivering innovative products that customers love and helping to meet Blis’ financial goals, through high-level product strategy and development, alongside the release of products into the market. Amy leads her team to achieve goals, surpass expectations and push boundaries. She is constantly looking for new ways of delivering Blis’ vision.
In her nine-year tenure at Blis, she has worked her way up from intern to Head of Ad Operations, Product Manager, Product Director and is now VP of Product and an Executive Team member. Her experience working in operations means that Amy has a thorough understanding of the RTB landscape from all angles, from publishers, SSPs and DSPs through to 3rd-party data providers – and leading our product evolution into the privacy-first world.
Outside of work, Amy enjoys music, literature, competitive sports and travelling. She is also a proud mum of two. She graduated from Bath University with a BA in Modern Languages and enjoys any opportunity to speak Spanish and French.
My geekiest moment
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Amy Fox
Vice President of Product
Industry recognised
Want to join us? Check out our careers page now
