To assist marketers in planning home improvement campaigns for 2024 and beyond, we used Blis Audience Explorer to analyse 2023 footfall and audience data across the UK, Netherlands, Spain, and Italy.
On April 7th, the Blis Italy team joined the Milan Relay Marathon, making a positive impact by supporting Make-A-Wish by teaming up with Brooks. Together, we showcased the power of collective efforts in building a better world for those in need.
At the recent Osservatorio conference, Andrea Savarino, Insights Lead at Blis, discussed the pressing need for a unified audience-centric measurement strategy in overcoming industry measurement challenges. He proposed comparing ad impact on exposed versus unexposed audiences, aligning with Blis’ Smart Holdout Groups for direct attribution of advertising to real-world outcomes.
Fashion Week offers brands a unique chance to engage their target audience. By leveraging real-life interests and focusing on an omnichannel approach, brands can take the lead at this key event, ensuring a smooth customer journey and driving sales.
Blis is hosting a dynamic workshop with OMD discussing the importance of the omnichannel strategy and how it lead McDonald to success at the upcoming IAB Forum conference on 8th November.
Join Blis at The Century Club on 27th April for a breakfast and learn session, at 09:30 – 11:30am.
Thur, Nov 17, 2022 Blis Golden Shaker grand finale! We’re thrilled to bring back our
Blis is hosting a dynamic session at IAB Forum Italia, on 15th November, at 16:30.
To celebrate the close of a Blisful summer, we’re inviting a number of our top clients to join us at our Blis Boat Fest on Wednesday 07th September, 2022.
© Blis Global Ltd 2024 | Blis and the arrowhead logo are registered trademarks: 016 842 619; 3 202 245; 016 691 834; 3 189 598; 5,401,653
© Blis Global Ltd 2024 | Blis and the arrowhead logo are registered trademarks: 016 842 619; 3 202 245; 016 691 834; 3 189 598; 5,401,653