Stores still matter for more than half of European shoppers: study
Most European shoppers (53%) prefer to buy in a physical store, while 60% now research their purchases online before buying in a store, new research suggests. At the same time, six in 10 (63%) shoppers from the EMEA region use their mobile phone while they are shopping, found events.blis.com/the-real-retail-story-emea”>The Real Retail Story EMEA report from ...
The high street is not dead: over half of EMEA consumers prefer shopping in physical stores
Key takeaways: ● 53% of consumers across EMEA prefer shopping in physical stores and want to see more in-store innovation. ● Digital trends have shifted consumer demands in user experience and the retail landscape. ● Understanding the new psyche of today’s savvy shopper will allow marketers to identify who their customers really are. ● As ...
Stop sidelining sponsorships for sportswomen
It is time to debunk the notion that women’s sport receives less recognition than men’s, writes Amy Fox Football has long been considered part of the Boy’s Club – as is arguably the case with any activity involving ragged kneecaps and grass stains. And while playground politics and the media circus surrounding the nation’s favourite ...
Singaporean shoppers prefer shopping in store
The Real Retail Study analysed shopper behaviour in Singapore, and concluded the desire to shop in store is also very much alive, especially when it comes to food and groceries (79 per cent), followed by furniture and home furnishing (69 per cent), and household appliance (61 per cent).
Singaporean shoppers prefer shopping in store
The Real Retail Study analysed shopper behaviour in Singapore, and concluded the desire to shop in store is also very much alive, especially when it comes to food and groceries (79 per cent), followed by furniture and home furnishing (69 per cent), and household appliance (61 per cent).
GSS goes beyond sales with ‘Experience Singapore’ branding and interactive events
The Singapore Retailers Association (SRA) has unveiled a refreshed logo and name for the Great Singapore Sale (GSS) – GSS: Experience Singapore – to meet the demands of experience-seeking shoppers today and going beyond the mega sales and discounts. SRA has also collaborated with local trade industries to further elevate and promote its Experience Singapore ...
Here’s why more than half of Singaporeans still prefer in-store shopping
Although 67% of Singaporean shoppers opt to go on shopping websites before visiting physical stores, more than half (56%) of shoppers still prefer to buy in-store so they can see the quality before they buy a product, a study by UK mobile tech firm Blis found. Meanwhile, 45% said that they want to test the ...
Here’s why more than half of Singaporeans still prefer in-store shopping
Although 67% of Singaporean shoppers opt to go on shopping websites before visiting physical stores, more than half (56%) of shoppers still prefer to buy in-store so they can see the quality before they buy a product, a study by UK mobile tech firm Blis found. Meanwhile, 45% said that they want to test the ...
Four in five consumers purchase after doing this
New research reveals that the Australian high street is not dead, after 63% of Australian shoppers stated they prefer an in-store shopping experience over online.
63% of consumers prefer in-store shopping: Blis research
Data analysis company Blis has released new research findings that 63% of consumers prefer in-store shopping experiences.