New Digital Age: Back to the future: why contextual advertising on its own isn’t enough Evolving privacy legislation and technical choices being made by key platform players such as Google and Apple are impacting the quantity of data available.
Demographics are so pre-GDPR, but that doesn’t mean the end of contextual advertising The unthinkable has happened. The Cambridge Analytica scandal has culminated in Facebook being slapped with
Creating the perfect match between video and physical metrics. Is it love you’re after? Or just a good time? Video can consume you and