Campagne Digital Geolocalizzate, Una Partnership Tra Blis E Iri Per Misurarne Gli Effetti
Blis, leader mondiale nell’advanced location data technology e IRI, leader mondiale nella gestione di big
How does… geolocation targeting work?
We’ve been asking some of the industry’s most knowledgable boffins to break down jargon to help you through those confusing meetings and indecipherable conferences. Here, Blis’ Tom Gregory explains how geolocation targeting works.
Using geolocation to enhance mobile marketing
Facebook profiles may reveal a thing or two. Knowing their age, gender and profession will also help. But in order to get a truly holistic picture of their customers, brands need to take a look at where they go.