Effectively Reach Back To School Shoppers
Shoppers are predicted to spend $83.6 billion this back-to-school season, a more than 10% increase
Let’s Leave Christmas in July to the Pros
Amazon Prime Day came and went with a lot of fanfare — while the company
Invest in store experience to sway customers
New data suggests that browsing in-store is now the leading way for consumers to find and try new products. This, despite the digital space where many brands are investing large portions of their advertising revenue to on influencer and other digital campaign options
Daily News: LSA Insider Roundup
Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more.
Q&A Client Spotlight: 160over90
In conjunction with the launch of our new white paper, “Driving In-Store Traffic & Purchases
Blis Announces New Collaborations to Improve Measurement of In-Store Sales
Blis teams with Oracle Data Cloud, RSi’s Ansa (Retail Solutions Inc.), IRI and PushSpring to Enhance Targeting and Measure Sales Uplift of Digital Ads
New Collaborations to Improve Measurement of In-Store Sales
Shopper marketers everywhere are quickly realizing that if they want their digital advertising efforts to
How to Increase ROI and In-store Sales
A shopper’s path to purchase no longer looks like the linear train track it once
Blis Futures launches, to predict where customers will go next
Today, global location intelligence company Blis, released its latest groundbreaking innovation for the mobile advertising market: Blis Futures. Using proprietary deep learning technology, Blis Futures is an AI-powered, predictive location modelling solution.