From the largest biodiversity database in the world that maps over 1.7-million species in participating countries, to the company that promises to deliver your parcel to exactly where you are in real time, geo-location technologies are already being put through their paces in South Africa.
Before real-world location data became available from smartphones, marketers could only chart consumers’ online behaviour – whether on desktop or mobile – and use those limited insights to shape their strategies. But now, marketers can understand how consumers travel through the real world, too.
© Blis Global Ltd 2024 | Blis and the arrowhead logo are registered trademarks: 016 842 619; 3 202 245; 016 691 834; 3 189 598; 5,401,653
© Blis Global Ltd 2024 | Blis and the arrowhead logo are registered trademarks: 016 842 619; 3 202 245; 016 691 834; 3 189 598; 5,401,653