What a way to wrap up the year! The latest IPA Digital Media Owners survey is out, and according to agencies and digital specialists, Blis ranks first among UK Ad Networks/ Exchanges, DSPs and Sales Houses for overall client experience. The IPA survey details the media owners delivering the highest levels of service and their commitment to improving their digital standards. 

According to 87.3% of respondents, their experience working with Blis was good – that’s a whopping 5% above the second place. The result also puts us in second place in the overall rank, just 0.5% below the Mail Metro Media.   

“I can’t thank the UK team and our amazing clients enough. I’m so proud to see Blis leading the IPA’s rank in our category,” said Glenn Davis, Commercial Managing Director (UK & International) at Blis. “We’ve been working non-stop to understand our clients’ needs and investing in evolving our solutions in the past few years to create an omnichannel media planning, buying and measurement platform that makes media planners’ and buyers’ lives less complicated. Seeing the results in the last two IPA Digital Media Owners surveys means the world to us and is proof of our commitment to being the best partners for our clients. Again, a huge well done to the entire team. There’s no better way to wrap up the year.”

To see the official announcement and the full rank of media owners, check the IPA website. The IPA Digital Media Owner Survey is released twice a year, in spring and autumn. For the latest survey, IPA invited digital planners, strategists and buyers in media agencies and digital specialists to take part in an online survey by email. The fieldwork took place between September and October 2023.