Blis has appointed Javier Puig to develop the business in the country.

Blis, the leading privacy-first, location-powered programmatic advertising partner, today announces the hire of Javier Puig as Head of Sales for Spain. With over 16 years of industry experience working in the Spanish market, Javier joins Blis from ZinetMedia, where he worked as Chief Revenue Officer coordinating sales strategy and leading a team of more than 30 people.