From The Daily Telegraph: Apple’s tracking crackdown hits ad spending

Read the original article on the Daily Telegraph here.


“Apple recent privacy crackdown has dealt a major blow to advertisers and app developers with spending on ads dropping as users embrace the iPhone maker’s anti-tracking features. 

Advertising company Blis said that the cost of adverts had dropped by 11pc in cases where users had blocked companies from tracking their activity across different areas. “

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