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From New Digital Age: Freedom day poses a unique opportunity for brands to become an integral part of the return to public spaces

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From New Digital Age: Vayner Media, Quantcast, Blis, Skyrise, Incubeta, The Trade Desk and Blis dissect the findings of the IPA Bellwether

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From Mobile Marketing: IPA Bellwether Report – industry reaction

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From Exchange Wire: IPA Bellwether Report Q2 2021: Budgets increase for first time since 2019

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Thanks to Blis location powered targeting, Loctite achieved an uplift on sales of 24.6% with the drive to supermarket campaign.

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From Engage: Italians are ready to shop again, especially when it comes to cars

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From Data Manager Online: Blis Location Powered targeting leads Loctite’s commercial campaign to success

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From Digiday: As ATT hits critical mass, media spending see-saw from iOS to Android continues

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From Mi3: Why shopper affinity will be crucial for brand marketers in a privacy-first world

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From The Drum: Why shopper affinity will be crucial for brand marketers in a privacy-first world

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From Progressive Grocer: Retailers recalibrating marketing efforts as shoppers return to stores

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From Chain Store Age: Shoppers focused on value and convenience over brand loyalty, says survey

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