Precision Planning
Actionable insight at your fingertips
Discover. Build. Deliver.
Visit the Audience Explorer hub
Audience Explorer
Discover your customers. Drive better outcomes.
Say hello to the most comprehensive audience insights so you can build richer and better performing campaigns, ready for activation programmatically across any platform.
Data signals include:
- Employment details
- Demographics
- Socioeconomic status
- Household income & expenditure
Audience Explorer can help you:
Discover
Powerful insights about your unique audiences
Build
Richer media plans with hundreds of aggregated & anonymised data signals
Activate
Them right in our platform to deliver better outcomes at scale in a
privacy-friendly way (via Managed Service or Self Serve)
Location-powered insights enriched with rich and anonymised 3rd-party data signals
At huge scale
Deep and useful insight
370 million consented panelists in over 160 countries
We integrate with dozens of data sources
Trend & Insight Reports
While our powerful Smart Platform and Audience Explorer mine for accurate and rich data, our experienced Insights Team provide that human touch, to enrich campaign planning and business strategy even further, giving you a solid understanding of:
Your customers
Gain a unique view of real-world consumer behaviour.
Your competitors
Attract new customers and map loyalty through competitor conquesting.
Trends over time
Shift tactics based on seasonal peaks
and trends to improve ROI.
“The real-world intelligence provided by Blis not only highlights the success of Renault’s mobile location campaigns but also gives us valuable information about our consumers and when they are most likely to convert.”
Deliver better outcomes today
