When most people hear blockchain, they think Bitcoin—one of the world’s first digital currencies. But
“Talk to an expert in the tech field and they will tell you one certain fact about the future; it’s going to involve AI.” Wouldn’t you agree?
2017 saw three interesting developments gain steam: locational intelligence, the cost-per-visit (CPV) model, and the emergence of blockchain. According to one expert, these three elements will have a big impact on marketers through 2018, as well.