My Digital Hero: Diane Perlman, CMO
Diane Perlman is CMO at mobile location data provider Blis. A true industry veteran, Perlman
Renault utilizza la Real-World Intelligence Platform di Blis per il lancio del nuovo SUV Kadjar registrando un aumento del 70% di visite nelle Concessionarie rispetto al gruppo di controllo.
Roma 11 2019 – Blis, leader globale nella Real-World Intelligence, ha messo a disposizione di
Case study: come Renault ha portato le persone dall’esterma ai concessionari usando i dati di localizzazione di Blis
In occasione del lancio del nuovo SUV Kadjar la casa automobilistica e Blis, in collaborazione
Partner Spotlight: Q&A with HERE Technologies
Following on from the partnership announcement with HERE Technologies, we spoke to Director, Head of
Data Reigns Supreme in 2019
How Our Obsession with Information Is Fueling a New Form of Commerce. Look back in
Why ‘Near Me’ Searches Are an Invaluable Tool for Marketers
Christmas is just around the corner; and that means intense competition among brands and retailers
Online Privacy: What’s changing, & why you need to know about it
With the EU poised to introduce new far-reaching privacy laws, Blis group head Tom Gregory (pictured below) explores the knock-on effect this will have for advertisers and consumers, and how Aussie marketers can benefit from learning about the changes ahead of the curve.
Blis teams up with Unacast to augment location data
Location data technology firm Blis has partnered with proximity platform Unacast, which it said operates the world’s largest beacon network, to give brands what it called a greater understanding of who their customers are and how they behave on- and offline along the path to purchase.