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News Corner June 13, 2018

Concepts TV wins a bronze Telly Award in the online commercials – computers/information technology category for its Onkyo Google commercial. Telly Awards are given to those who create excellent work across multiple platforms.

Report: Merchants banking on LBS to convert

Merchants are keying in on finding that location based ads and services can better help convert shoppers. That, according to new data sponsored by Blis, in which researchers found nearly three quarters of merchants are using location based ad campaigns, with nearly two thirds using location based data in emails and push notifications.

RetailTechNews

More Footfall Thanks to Location Strategy

RetailTechNews rounds up some of the biggest stories in the European retail technology space. In this week’s edition: More Footfall Thanks to Location Strategy; From Loyalty Scheme to Mobile Network; and Sales up in May.

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Blis, WBR Insights, and Future Stores Release New Report

Blis, the global pioneer in advanced location data technology, today announced the launch of new report with WBR Insights and Future Stores. Created to better understand how retailers are engaging in digital-to-physical strategies, Driving In Store Traffic and Purchases Through Digital Channels looks at the digital-to-physical strategies of more than 100 retail professionals and highlights the role of location in the retail playbook.

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