Blis introduces Smart Holdout Groups, a market-leading omnichannel measurement offering.
Patent-pending technology launched in the US with DC Lottery campaign
Blis partners with Place Exchange to bring expanded digital out-of-home inventory to its platform
The partnership will give clients expanded access to leading DOOH inventory across Europe and the Americas.
New Blis’ research shows that over half of US marketers still haven’t tested Chrome Privacy Sandbox
The company plans to release a full guide to help the industry understand how to overcome the challenges based on what consumers value and expect out of their advertising experience.
American QSR market could make an additional $44 billion by simply adding healthier options to their menus this year
New research from Blis shows over 216 million Americans willing to pay up to 15% more to get a healthier option in fast food restaurants
Nearly 25 million shoppers consider themselves to be grocery bargain hunters this year
Blis’ research shows over 46 million Brits buying groceries from multiple stores in order to save money.
ANZ travellers are planning to spend more than A$1.7B on their Easter escape this month
Blis’ research shows even higher intent to travel later in the year, post the Easter break.
New Blis research reveals that CTV, OTT and mobile influence over 40% of retail shoppers to make purchase decisions in the US
Blis’ new retail hub hosts new research-based e-guide and an interactive map showing regional spending habits across different retail categories in the US.
Blis named as an inclusive workplace by Best Companies Group
The “Inclusive Workplace” recognition is based on employee feedback gathered from a thorough and independent survey that gauges employees’ perceptions on workplace inclusion and belonging.
Blis appoints new Programmatic Lead in Italy to fulfill increasing demand from clients
Giulia Campa is the new Programmatic Lead in Italy