Fast-food brand 4.32% Overall foot through rate (FTR) Brand challenge A global QSR brand wanted to increase awareness of their new and limited edition burger and drive foot traffic into their UK fast food restaurants. Blis solution Blis Activation: Audience Targeting and Location Targeting were used to engage with: Audiences in real-time and within a two-minute walking distance of a restaurant.Audiences previously seen in a restaurant.The brand’s competitor fast food restaurant audiences. Blis’ Attribution:Our Store Visit Reports measured the impact their advertising campaign had in driving audiences into 1,374 of their UK chains. Results and insights 200k Unique audience reached 4.32% Overall foot through rate (FTR) 7pm Best performing time of day Tues Best performing day of week Enfield Retail Park Best performing location PrevPreviousTropical Smoothie Cafe NextHigh-end jewellery brandNext Back to all case studies Share on linkedin Share on facebook Share on twitter