The value of diversifying data to see the bigger picture
Can you truly know your audience based on the content they read online? Imagine someone […]
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Insights
Get ready for a big holiday season – and an even bigger return season
2019 promises to be a big year for holiday shopping – and an even bigger
Get ready for a big holiday season – and an even bigger return season
Getting local: real-world intelligence wins big for Electrolux
Electrolux and Blis campaign earns Street Fight Innovator Award 2019 & OMMA Award Finalist
Getting local: real-world intelligence wins big for Electrolux Read More »
2020 playbook: a guide for marketers
With misinformation (“fake news!”) at an all-time high, brands are having a difficult time understanding
2020 playbook: a guide for marketers Read More »
Being human: how real-world intelligence can influence consumer behaviour
For decades, traditional market research was the de facto method of understanding behaviour, superseding instinct.
Being human: how real-world intelligence can influence consumer behaviour Read More »
The Dutch Shopper: A look at #RealRetail in The Netherlands
Recently named one of the best countries in the world to live in – and
The Dutch Shopper: A look at #RealRetail in The Netherlands Read More »
Is a retail apocalypse upon us?
Much has been made of the shifting retail landscape in recent years, and as a
Is a retail apocalypse upon us? Read More »
Even in the age of Amazon, consumers still prefer in-store shopping for Halloween
Last holiday season, e-commerce accounted for 12.3 percent of all sales. It’s a number that
Even in the age of Amazon, consumers still prefer in-store shopping for Halloween Read More »
Which brands are winning the QSR wars?
The fast food wars are heating up. If you didn’t feel the burn when Popeye’s
Which brands are winning the QSR wars? Read More »