Blis hires Emma-Jayne Owens as Managing Director Australia/New Zealand
Sydney, 14 November 2019 – Blis, the global leader in real-world intelligence has today announced
150 APAC Marketing Leads Cite Location-based Data as Core to Growth
New study from Blis shows investment in location-based advertising significant but knowledge gaps still present for many marketers
Sharing is Caring: The Measurable Value of Customer Promiscuity in a Slow Auto Market
In marketing we are conditioned to value building and retaining brand loyalty, so it may seem counterintuitive to consider the potential benefits of customer promiscuity – the propensity for customers to visit competitors/alternative choices. In a recent footfall study of Australia’s automotive category, Blis explored these concepts by analysing visitor crossover between dealerships to uncover clues as to what promiscuity means to brands
Four in five consumers purchase after doing this
New research reveals that the Australian high street is not dead, after 63% of Australian shoppers stated they prefer an in-store shopping experience over online.
63% of consumers prefer in-store shopping: Blis research
Data analysis company Blis has released new research findings that 63% of consumers prefer in-store shopping experiences.
Majority of consumers still prefer in-store shopping
Despite retailers’ increasing investment in e-commerce, most consumers still favour an in-store experience over online, according to a new report by marketing specialist, Blis.
High Street Not Dead: Aussie Retailers Get A Boost From Study
In news that should please the Australian high street, Blis, the global leader in real-world intelligence, has today revealed that 63 per cent of Australians favour an in-store shopping experience over online, as part of a new study into consumer shopping habits.
Shoppers still prefer in-store experience, data reveals
Despite retailers’ increasing investment in e-commerce, most consumers still favour an in-store experience over online, according to a new report by marketing specialist, Blis.
High street not dead. Aussie retailers get a boost from latest study.
In news that should please the Australian high street, Blis, the global leader in real-world intelligence, has today revealed that 63% of Australians favour an in-store shopping experience over online, as part of a new study into consumer shopping habits.