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Blis focuses on trends

Location vendor, Blis, has launched a new consumer analytics tool designed to help marketers analyse mobile movement data and extend their audience profiling capabilities.

This Is What The ‘CX Of The Future’ Looks Like

This article is part of CMO.com’s December series about 2018 trends, predictions, and new opportunities. Intelligent technologies stole the spotlight in 2017, and rightfully so. Seamless, cross-platform customer experiences—enhanced by augmented and virtual reality, voice-enabled interfaces, facial recognition, and myriad forms of machine-learning techniques—are all part of the new competitive advantage mandate.

Blis integrates with Lotame

Location data technology company, Blis, has integrated data from DMP player, Lotame, to bolster its mobile location advertising platform.

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