
Movers & Shakers: Blis
Diane Perlman appointed CMO at Blis Location data technology firm Blis has revealed a new
Diane Perlman appointed CMO at Blis Location data technology firm Blis has revealed a new
Blis, the global pioneer in advanced location data technology, today announced the appointment of industry
Blis, the global pioneer in advanced location data technology, today announced the appointment of industry veteran Diane Perlman as Chief Marketing Officer to oversee the company’s global marketing strategy.
Adtech player Blis, which continues to expand in Asia, has appointed Diane Perlman as global chief marketing officer. She will report directly to the chief executive officer Greg Isbister. Perlman was previously at Unruly and before that Microsoft.
Location vendor, Blis, has launched a new consumer analytics tool designed to help marketers analyse mobile movement data and extend their audience profiling capabilities.
This article is part of CMO.com’s December series about 2018 trends, predictions, and new opportunities. Intelligent technologies stole the spotlight in 2017, and rightfully so. Seamless, cross-platform customer experiences—enhanced by augmented and virtual reality, voice-enabled interfaces, facial recognition, and myriad forms of machine-learning techniques—are all part of the new competitive advantage mandate.
Location data technology company, Blis, has integrated data from DMP player, Lotame, to bolster its mobile location advertising platform.
© Blis Global Ltd 2024 | Blis and the arrowhead logo are registered trademarks: 016 842 619; 3 202 245; 016 691 834; 3 189 598; 5,401,653
© Blis Global Ltd 2024 | Blis and the arrowhead logo are registered trademarks: 016 842 619; 3 202 245; 016 691 834; 3 189 598; 5,401,653