Apple’s iOS 14.5 and landed three weeks ago now, and with it they’ve introduced the App Tracking Transparency (ATT) framework, which is transforming the digital advertising landscape on iOS devices as we know it. We also still have the ‘death of the third-party cookie’ on Google Chrome to look forward to.
Apple’s new App Tracking Transparency (ATT) framework means consumers now have to explicitly opt-in to having their app data tracked, but what does the response rate look like in different countries globally?
Blis and 1830Media Partnership Offers Advanced Location-Based Advertising Solutions To Brands In The Caribbean
Blis, the global pioneer in advanced location data technology, is collaborating with 1830Media to offer brands in the Caribbean the chance to execute sophisticated ad campaigns based on advanced location data.
Blis, the market leader in mobile location technology, experienced an incredible year in 2015, with