As the effects of the pandemic impacted the global motor market, our team ran an analysis to understand the patterns of engagement with auto sales content in Italy as part of ‘The changing behaviour series’. When stores reopened we mapped it against foot traffic to car dealerships providing insights for auto brands in the country.
If you are fortunate enough to still be working, chances are you are busier than ever, if you have lost your job or been furloughed you will be doing everything you can to possibly find another position.
However, the wheels of innovation and change continue to turn in digital advertising and adtech the monetisation engine of the free and open internet. Many people simply do not have the time in the current climate to mine the social noise for real information versus sales pitches.
In less than four months, the COVID-19 pandemic has turned Australia’s supply chain and business processes upside down. This comes as social distancing practices underpin an unprecedented shift towards online shopping – which has materially impacted retailers, but at what cost?
Consumer foot traffic to grocery shops is returning to normal levels in some markets after the novel coronavirus (COVID-19) outbreak, according to the latest anonymised device tracking from location analytics platform Blis.
A nation famed for warm greetings, a culture of dining in groups and world-class artisanal shopping, over the past month Italy has been the epicentre of the coronavirus in Europe. The country has been on lockdown since the beginning of March and is now starting to look with hope towards the next stage of the COVID-19 contagion following a declining curve of infection over the past week.
As part of its four-week ‘Escape to real’ campaign, Renault has used data & technology
Un nuovo report lanciato oggi da Blis, leader globale nella real-world intelligence, ha rivelato che
Blis, specializzata nell’advanced location data technology, e IRI, leader nella gestione di big data, soluzioni
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