Retailers expect consumers to focus on omnichannel retail shopping experiences as they become more attracted to ‘channel-agnostic’ buying journeys
As part of its global expansion, Blis, the leading privacy-first location-powered programmatic advertising partner, is building momentum with new reseller partnerships to bolster its presence across Asia and North America. This follows the company’s recent announcement of its expansion in MENA.
JGroup and Blis partner to strengthen location-based digital advertising in the Middle East and North Africa region
JGroup, a Lebanon-based holding company with a vast portfolio of subsidiaries and investments across the Middle East, Europe, Asia and United States, today announced a strategic partnership with Blis, the trusted leader in location-powered advertising and analytics.
To provide improved transparency and data services to UAE companies. SEED Group has announced a
It is safe to say that the relationship between consumers, content and brands has undergone
The glass ceiling continues to affect thousands of women in the work force, acting as
We can learn a great deal from the flurry of recent data scandals striking companies
An analysis of the types of audiences staying in top global hotel chains in Dubai,
Retail marketers have the opportunity to understand how their customers move – physically and virtually – through the competitive landscape, enabling them to tailor promotions, messaging and cohesive brand experiences.