What revived legacy retail brands need to do to survive
Toys ‘R’ Us went into bankruptcy and shuttered all U.S. stores, thanks to years of mismanagement and a failure to embrace a digital strategy in the face of online giants like Amazon.
Retailers are learning to tap technology for bricks-and-mortar loyalty
As both luxury and mass-market shoppers seek greater omnichannel experiences that enhance their customer journey, retailers that are not using location data are falling exceptionally behind.
Omnichannel strategies to elevate the shopping experience
The “retail apocalypse” continues to make headlines, but is it really an apocalypse? In reality,