In this post from ‘The changing behaviour series’ we take a look at the data from the final quarter of 2020, captured in the Blis consumer confidence pulse to identify consumer sentiment in Australia, Singapore, Italy, UK and US.
In this post from ‘The changing behaviour series’ we examine the results of our sentiment survey analysis to see what’s really going on in terms of consumer behaviour.
Blis has today launched a new global report, ‘Behaviour change is real: how brands can harness it’, in advance of the upcoming holiday season. The report looks at three key indicators for behaviour change that are impacting consumers and being impacted the most: geographical location, modifications to mobility and the psychological need for interaction.
In this post from ‘The changing behavior series’ we take a look at Generation Z to get a better sense of their patterns of behavior and where they spend their time.
Blis, a trusted leader in location-powered advertising and analytics has today released the Blis consumer confidence pulse, an interactive tracker that captures a quick snapshot of consumer sentiment. The tracker plots how consumers are feeling about their local economy, household finances and spending intent and the survey is running in the UK, USA, UAE, Singapore and Australia.
Consumers want greater control and convenience in their out of home lives and are more direct when outside, leading to fewer spontaneous decisions being made, according to the blis Life after lockdown footfall and sentiment study.
To understand how consumers were feeling about life after lockdown we ran a six question survey and measured footfall from 100,000s of locations across Australia over the first half of the year. In analysing the data we identified that caution is pervading in most areas but recovery is happening at different speeds.
If you are fortunate enough to still be working, chances are you are busier than ever, if you have lost your job or been furloughed you will be doing everything you can to possibly find another position.
In less than four months, the COVID-19 pandemic has turned Australia’s supply chain and business processes upside down.