Google

Featured in The Drum: How to improve the experience and representation of Black talent in advertising

Kelly Jacobson Collins, our privacy compliance director, on how we can ensure that the conversations and ideas sparked during Black History Month (BHM) maintain momentum.

From AdExchanger: Advertisers are missing key audiences – even before third-party cookies disappear

The ad tech industry has been discussing a cookieless future for the past few years. But advertisers and agencies are slow to realize that audiences have long been flying under their radar.

From AdExchanger: Not to change the Topic, but a cookieless future is about more than just what Google does

Just when things started to feel less overwhelming, Google announced another change: It’s replacing FLoC with Topics. Brands and agencies – here we go again.