Harry Dewhirst. President of Blis. The boy-wonder of mobile. You have a big meeting tomorrow morning at 9am. It’s midnight and you can’t sleep. What is going through your mind and how do you switch off? I don’t take sleeping pills ever, rather, I remain determined to fall asleep naturally. I absolutely don’t look at my phone and make sure there is no stimulus like a clock ticking or light flashing to bother me.
The launch of a media agency “self serve platform” by marketing tech company Blis has proven the region is the best place to use as a media agency test bed for ad tech concepts the President of Blis has declared
Location intelligence company, Blis has been on a roll over the last year, with some innovative projects and movements in the digital marketing space.
Anyone worth their salt in digital marketing has laughed about the Groundhog Day of calling ‘the year of mobile’ for the past decade but few companies can claim they’ve lived it from the start.
Blis, the global pioneer in advanced location data technology, has formed a strategic partnership with leading Latin American media specialist, Netcom. This partnership will enable Blis’ industry leading, mobile location based advertising products and services, to be available in Latin American and Caribbean media markets for the first time.
Harry Dewhirst, President at Blis, discusses his data technology business, how they use location behaviour to empower advertisers and where he sees growth. He speaks to Bloomberg’s Rishaad Salamat on “Trending Business.”
Blis in association with M&M Global is proud to bring you the Mobile World Congress 2016 Wrap Report. The report covers the most vital trends, insights, analysis and interviews from Mobile World Congress 2016, Fira Barcelona.