Privacy

Blis confirms European expansion with the appointment of new Head of Sales for Spain

Blis has appointed Javier Puig to develop the business in the country.

Blis, the leading privacy-first, location-powered programmatic advertising partner, today announces the hire of Javier Puig as Head of Sales for Spain. With over 16 years of industry experience working in the Spanish market, Javier joins Blis from ZinetMedia, where he worked as Chief Revenue Officer coordinating sales strategy and leading a team of more than 30 people.

Blis announces new Sr. Sales Manager for Benelux, to focus on next phase of growth in the region

Blis, the leading privacy-first, location-powered programmatic advertising partner, today announces the appointment of Maarten Rooduijn as Sr. Sales Manager for Benelux. With over 13 years industry experience working in the region, Maarten joins Blis from JCDecaux, where he was within sales management for the region – growing existing partnerships with media agencies. Prior to JCDecaux, Maarten held different positions during his 8 years at Kinetic (WPP).

Thanks to Blis location powered targeting, Loctite achieved an uplift on sales of 24.6% with the drive to supermarket campaign.

Milan, 24/06/2021 – Blis, a leading company in privacy-first location powered advertising, has announced that its campaign for the global DIY brand “Loctite” has achieved € 26,000 in incremental sales thanks to the suite of its Activation products. The campaign achieved significant results: a 51% increase in store visits and a 24.6% sales uplift through the promotion of a select group of stores.

Loctite achieves 24.6% sales uplift across Italy by using Blis’ location powered targeting to drive foot traffic into supermarkets

Milan, xx 2021 – Blis, the leading privacy-first, location-powered programmatic advertising partner has announced that global DIY brand Loctite, has generated more than €26,000 in incremental sales using Blis’ Privacy-first Activation products. The successful campaign drove a significant uplift in store visits of 51% and a sales uplift of 24.6% by encouraging consumers to visit select supermarket stores.

Blis extends global commercial footprint in Asia & North America

As part of its global expansion, Blis, the leading privacy-first location-powered programmatic advertising partner, is building momentum with new reseller partnerships to bolster its presence across Asia and North America. This follows the company’s recent announcement of its expansion in MENA.

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