Consumer behavior
Despite consumer pessimism, consumer behaviour is returning to normality
Our new report looks back at 2021 trends to understand the factors shaping consumer behaviour during the rest of 2022.
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We did it again: Blis UK selected for Campaign’s Best Places to Work 2022
We are proud to announce that Blis UK has been listed in the Campaign Best Places to Work for the second year in a row. Find out what makes Blis a great place to work.
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A today problem, not a future one
IAB UK’s Head of Ad Tech, Chloe Nicholls joined our CEO, Greg Isbister, for a chat to talk about some of the key issues affecting the advertising industry.
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Milan Fashion Week brought back glory to much more than just low-rise jeans
Milan Fashion Week was back to its pre-pandemic glory last month. While we saw the old hipbone-and-belly-button-baring fame walking the runways, we also saw the impacts of Fashion Week across the city based on real-life behaviours.
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#BreakTheBias series: featuring Melissa Dickman
To wrap up our special #BreakTheBias series, we heard from our Regional VP, Melissa Dickman. Keep reading to find out her thoughts about how we can all help break the bias.
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#BreakTheBias series: featuring Beatriz Vieira
Our Global Head of PR and Content, Beatriz Vieira, shared some of her thoughts about what we can do to #BreakTheBias and her personal experiences as a woman in tech.
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#BreakTheBias series: featuring Emma-Jayne Owens
Time to hear from Emma-Jayne Owens, our Managing Director in APAC. Emma-Jayne shared her thoughts about what #BreakTheBias means and how people can be better allies.
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Adding simplicity into media planning
Now available in New Zealand, Audience Explorer combines location insights with other privacy-friendly data to simplify audience planning and buying.
Consumer behavior
Blis launches Audience Explorer in New Zealand
First launched in Australia, new product suite combines rich location insights with other privacy-friendly data to change the way audience planning and buying is done