In this post from ‘The changing behaviour series’ we take a look at where consumers were spending their time whilst online on their phones and what the patterns of behaviour were when they did venture to supermarkets and shopping malls.
In this post from the changing behaviour series, we look at what type of consumer might emerge from this second lockdown and break down what patterns of behaviour from Christmas 2019 might mean heading into this year’s festive season.
In this post from ‘The changing behaviour series’ we look at what Lockdown 2.0 means for retailers in the UK.
In this latest report ‘Behaviour change is real: how brands can harness it’ we dig in deeper to these stages, exploring the nuances of the stability period with the additional phases that have emerged.
Following a Brand Innovators discussion with Ivonne Kinser, Head of Digital Marketing and Innovation Lead, Avocados from Mexico, we take a look at how her company uses consumer behaviour to drive results at their unique intersection of live produce and consumer packaged goods (CPG) and how they are innovating in the e-commerce space.
December 31st is creeping ever closer and with it, the end of the roller coaster year that’s been 2020. While most sectors have experienced huge turbulence across the US, Quick service restaurants (QSRs) have remained impressively robust. While this might sound surprising, considering that many restaurants and cafés are looking much emptier, it’s worth remembering that this is an industry that is laser focused on convenience and speed. And in the middle of a pandemic, convenience is an essential element of our new daily routines.
In this post from ‘The changing behavior series’ we take a look at Generation Z to get a better sense of their patterns of behavior and where they spend their time.
In this post from ‘The changing behavior series’ we take a look at Generation Z to get a better sense of their patterns of behavior and where they spend their time.
In this post from ‘The changing behavior series’ we take a look at consumer behavior within the US auto sector and break down some insights from a recent Brand Innovator discussion with Dan Gray, Digital Shopper Content Manager for the Ford Motor Company.
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