Blis featured in WARC: Omnichannel campaigns deliver greater sales impact
Blis has been featured in a recent WARC article showcasing new research with Circana that
In Cannes, Audience Intelligence Took Center Stage
Cannes is always a useful read on where the advertising industry is headed. This year,
Signals Over Shortcuts: What POSSIBLE 2026 Clarified About Where Advertising Is Headed
POSSIBLE 2026 delivered a dense few days of conversations and competing ideas about where advertising
The Transparency Mandate: Why Every Dollar Must Now Be Defensible
Agencies have questioned fees and take rates for years. Now, that’s translating into action. Sustained
Closing the measurement gap with real-world sales data: How Blis and Mastercard are redefining incremental measurement
The measurement problem no one can ignore Marketing has never been more measurable. And yet,
Welcoming Pieter Bos: accelerating growth across Benelux & DACH
Blis continues to strengthen its presence across Europe with the appointment of a new Group
Perché lo sconto, da solo, non basta: l’esempio di ALDI e Blis
In un mercato altamente competitivo come quello della Grande Distribuzione Organizzata in Italia, la sfida
Blis and Regit partner to unlock a new era of precision automotive marketing
Automotive marketing is changing fast. Drivers are harder to reach, loyalty is declining, and the
Fendi converte l’awareness in visite reali con l’approccio geo-based di Blis
La collaborazione tra il brand fashion luxury Fendi e l’adtech platform Blis, all’attivo da diversi