Consumer Trends | Blis

From The Drum: Privacy-first solutions are still not a priority for 60% of UK media planners in 2022

Over a quarter of media planners cited privacy-first solutions as one of their biggest challenge, but 60% of them don’t see it as a priority for 2022.

New study from Blis reveals privacy-first solutions are still not a priority for 60% of UK media planners in 2022

New research-based e-guide, “The insider report: by media planners, for media planners” is designed to ensure media planners are better informed and prepared for a more productive 2022.

From Engage: Expanded role for Arianna Castoldi and hire of Livia Baldassari as Sales Manager for Italy

Blis, the leading privacy-first, location-powered programmatic advertising partner, today announces the appointment of Arianna Castoldi as Head of Sales and the hire of Livia Baldassari as Sales Manager for Italy.

Blis reports doubled revenue in Italy and appoint new Head of Sales and new Sales Manager to serve growing demand in the country

Expanded role for Arianna Castoldi and hire of Livia Baldassari as Sales Manager for Italy.

Blis launches Audience Explorer in the Netherlands

New product suite combines rich location insights with other privacy-friendly data to change the way audience planning and buying is done.

Blis launches Audience Explorer in Italy – From Engage

Blis, the leading privacy-first, location-powered programmatic advertising partner, today announces the launch of its new product suite into Italy, enabling Italian brands and agencies to target their customers in the post-cookie world and drive key outcomes.

Blis launches Audience Explorer in Italy

New product suite combines rich location insights with other privacy-friendly data to change the way audience planning and buying is done.

Programmatic advertising partner Blis confirms Manchester expansion – From Prolific North

Blis is expanding its commercial operations outside London with a new Manchester office along with the appointment of Sadie Teasdale as Group Head to lead the regional expansion. The global privacy-first, location-powered programmatic advertising partner is making its first UK investment outside London with the move, which sees it take office space in Manchester to support clients and meet demand for location-powered advertising.

Blis announces investment in the UK outside of London

Blis, the leading privacy-first, location-powered programmatic advertising partner, today announces its expansion outside of London with the appointment of Sadie Teasdale as Group Head in the region, reporting into Glenn Davis, Sales Director, UK & International. In order to best serve clients, Blis will expand its commercial operation and take office space in Manchester to deliver the local support required to fulfil the increasing demand for location-powered advertising.