Blis embarked on a 2,000-person study to understand the actual consumption habits of 2018 shoppers this holiday season, as well as how consumers feel about the retail industry in an attempt to find the truth beyond what media headlines are declaring.
Consumer confidence in the U.S. soared this month to the highest level it’s hit since September 2000, according to nonprofit research organization The Conference Board, as low unemployment and an optimistic outlook encourage Americans to spend.
consumer gift buying will follow typical lines for the most part this holiday season. But for the 18.7% of shoppers who plan to spend more money this year at the holidays, 64.5% are inclined to spend anywhere from 10% to 40% more than expected if a physical retail location is holding a sale.
With National Coffee Day arriving September 29, Blis tracked unique foot traffic patterns at Dunkin’ and Starbucks stores around the country over a four-week period. The company normalized the data so it shows an equal comparison of 1,000 customers visiting Starbucks versus 1,000 visiting Dunkin’.
Blis, the global pioneer in advanced location data technology, today announced the launch of a new research report titled A 2018 Holiday Shopping Outlook: How and Where Consumers Will Buy During the Most Wonderful Time of the Year, which uncovered how American consumers are planning to shop this holiday season.
Gli ultimi scandali che hanno coinvolto colossi tecnologici come Facebook in merito alla diffusione dei
Have you spotted Facebook’s apologetic ad campaign in recent weeks? The tech giant finally decided
In light of recent events surrounding Google and Facebook, two tech giants that have been beleaguered by accusations of mishandling consumers’ data, consumers have become aware of the true value of their information, as well as the lengths companies are willing to go to in order to obtain it.
As CMO of Blis, Diane is responsible for overseeing the planning, development, and execution of Blis’ global marketing and advertising initiatives. Diane is an established marketing leader with big brand experience at Microsoft, as well as startup, scaleup and agency-side experience.
© Blis Global Ltd 2024 | Blis and the arrowhead logo are registered trademarks: 016 842 619; 3 202 245; 016 691 834; 3 189 598; 5,401,653
© Blis Global Ltd 2024 | Blis and the arrowhead logo are registered trademarks: 016 842 619; 3 202 245; 016 691 834; 3 189 598; 5,401,653