Media Coverage
Blis Asia MD Regina Goh heads to Google
Regina Goh has announced her departure from the location-based specialists as Hong Kong MD Richard Andrew steps into her shoes.
Media Coverage
Blis promotes Richard Andrew to managing director of Asia to replace Regina Goh
Blis has promoted Richard Andrew to managing director of Asia to replace the outgoing Regina Goh, effective immediately.
Media Coverage
Aziende Blis avvia le operazioni in Italia; a capo il sales director Pietro Ronchetti
Con oltre più di 25 campagne già realizzate nel mercato italiano, tra le quali quelle con PlayStation e McDonald’s, Blis ha assistito a una crescente domanda da parte di brand internazionali operanti in Italia interessati alle potenzialità dei dati di movimento e della brand intelligence.
Media Coverage
L’espansione di Blis porta in Italia l’avanzata tecnologia dei Dati di Movimento
Blis – leader mondiale nella tecnologia avanzata dei Movement Data – ha annunciato oggi di aver esteso le proprie operazioni in Italia; fornendo, così, alle aziende italiane il più ricco ed accurato insieme di location data e di in-depth behavioural insights per proporre attività di digital advertising alle proprie audience. Pietro Ronchetti guiderà le attività di Blis nel mercato italiano con il ruolo di Sales Director Italia. Pietro ha maturato oltre 15 anni di esperienza nel mercato digital, avendo lavorato per aziende come AOL, Perform e, più recentemente, Mosaicoon.
Media Coverage
Blis apre in Italia e sceglie Pietro Ronchetti come Sales Director per il nostro Paese
Con più di 25 campagne già realizzate nel mercato italiano, tra le quali quelle con PlayStation e McDonald’s, Blis ha assistito a una crescente domanda da parte di brand internazionali operanti in Italia interessati alle potenzialità dei dati di movimento e della brand intelligence.
Press Release
Blis Expansion Brings Advanced Movement Data Technology to Italy
Blis – the global leader in advanced location data technology – today announced that it has expanded its operations to Italy; providing Italian businesses with the richest and most accurate pool of location data and in-depth behavioural insights to serve digital advertising to audiences. Pietro Ronchetti will lead Blis’ activities in the Italian market as Sales Director Italy. Pietro has over 15 years’ experience in the digital market, working for companies including AOL, Perform and most recently, Mosaicoon.
Media Coverage
Implementing the Omnichannel Approach at the Digiday Retail Summit
At the Digiday Retail Summit that took place in Texas in February, retail marketers came together to brainstorm around how the industry can address the issues facing– and threatening– their businesses. And there are quite a few. From changing consumer behavior to how to use First-Party Data while staying compliant and Amazon’s dominance of the e-commerce versus physical word approach.
Media Coverage
What NYC Retail Traffic Patterns Mean for Media Delivery
Peak retail spending traditionally happens during the holiday shopping season, but the January sales period is an important time for retailers, as well. In an effort to learn more about shopper behaviors and patterns during this important time, the data science team at the mobile location firm Blis analyzed post-holiday foot traffic patterns at Macy’s, Bloomingdales, Saks, and Lord & Taylor in New York City.
Media Coverage
How Companies Are Using Location Data, in 5 Charts
The use of artificial intelligence is becoming more common in smartphones, connected home devices, wearables and connected cars. By 2020, there will be 20.4 billion connected devices in use, according to market research firm Gartner. Location data is getting easier and easier to acquire.