
Arrivals & Departures: Aussie Location Tech Outfit Puts Its Man On the Ground in NZ
Location technology company Blis has established a permanent presence in NZ, appointing Don Saw as its Auckland-based technical sales manager.
Location technology company Blis has established a permanent presence in NZ, appointing Don Saw as its Auckland-based technical sales manager.
Leading location technology company Blis has announced that after working with Omnicom Media Group in Australia & NZ for the last year, its proprietary, location-enabled self-serve demand side platform (DSP) has been released industry-wide across Australia and NZ.
As the summer winds down, parents are gearing up for back-to-school shopping, and brands are preparing to launch some of the most important advertising campaigns of the year. With the International Council of Shopping Centers (ICSC) predicting the average back-to-school shopper will spend $353.20 in 2017, brands have good reason to boost their media spend.
Was bei Pokémon Go funktioniert hat, lässt sich auch für andere digitale Anwendungen einsetzen. Attila Mermer, Managing Director DACH bei dem Location-Data-Spezialisten Blis, formuliert Tipps fürs Marketing:
The launch of a media agency “self serve platform” by marketing tech company Blis has proven the region is the best place to use as a media agency test bed for ad tech concepts the President of Blis has declared
With the EU poised to introduce new far-reaching privacy laws, Blis group head Tom Gregory explores the knock-on effect this will have for advertisers and consumers, and how Aussie marketers can benefit from learning about the changes ahead of the curve.
With the EU poised to introduce new far-reaching privacy laws, Blis group head Tom Gregory (pictured below) explores the knock-on effect this will have for advertisers and consumers, and how Aussie marketers can benefit from learning about the changes ahead of the curve.
Blis, the global location data technology platform, has launched operations in Indonesia with the opening of a Jakarta office and the appointment of Quenten Smith as Agency Group Head, amid further Asian expansion plans.
Blis, the global pioneer in location data technology, has opened offices Indonesia and appointed Quenten Smith as agency group head, amid further Asian expansion plans.