The Singapore Retailers Association (SRA) has unveiled a refreshed logo and name for the Great Singapore Sale (GSS) – GSS: Experience Singapore – to meet the demands of experience-seeking shoppers today and going beyond the mega sales and discounts. SRA has also collaborated with local trade industries to further elevate and promote its Experience Singapore positioning.
New research reveals that the Australian high street is not dead, after 63% of Australian shoppers stated they prefer an in-store shopping experience over online.
Despite retailers’ increasing investment in e-commerce, most consumers still favour an in-store experience over online, according to a new report by marketing specialist, Blis.
In news that should please the Australian high street, Blis, the global leader in real-world intelligence, has today revealed that 63 per cent of Australians favour an in-store shopping experience over online, as part of a new study into consumer shopping habits.
Ahead of major shopping events like the Great Singapore Sale and Singles’ Day, Blis, the global leader in real-world intelligence, today announces new findings from a global study of 6,000 consumers—including over 450 in Singapore—conducted in April and May 2019. The goal is to deliver fresh insight into consumers’ shopping behaviours, to help retailers strategise and boost engagement throughout the rest of this year.
As humans, we create our own realities based on what we show, say and do.
How can marketers make the most of Ramadan in Indonesia? For marketers in FMCG, restaurants and travel, Blis has some advice.
With Ramadan less than a week away, advertisers and marketers across Southeast Asia are finalising
Blis Insights explores how Australian Open’s evolution into an inclusive entertainment experience is drawing record attendees, and the effect is this having on brand and sponsorships.