Our new Retail Holiday tracker combines Blis’ proprietary footfall data with insights to reveal the impacts of COVID, restrictions and key retail events on consumer trends across the globe. The 1-pagers are updated regularly to reflect new consumer patterns and help marketers and media planners prepare for the upcoming holiday season.
Snapchat disappointed us all last week and Facebook did the same on Monday.
The social media giants keep making the headlines as they struggle to take privacy changes as seriously as they should.
For marketers across the industry hitting the right tone in the wake of the pandemic was a significant challenge. As we emerge from the fog of the pandemic B2B brands are reappraising the role of corporate content.
Innovative brands are finding ways to go directly to their audiences without over-relying on Big Tech.
As NSW emerges from its 100+ day lockdown, ad tech company Blis has provided some insight on how businesses can expect customers to behave as they enjoy their newfound freedom.
There are good reasons to feel optimistic about the outlook for brick and mortar retailers during this upcoming holiday season.
The digital advertising industry is locked in the fight of its life right now. Find out the three rounds brands will need to win during the battle for privacy-first marketing.
We are thrilled to have been shortlisted for Best Location Data Platform
When Facebook is down, Twitter is king. That was proved out last evening. Facebook blamed the outage on an internal technical issue with no evidence that user data was compromised. And while that is good news, consumers and brands alike had to pay the price of having one tech giant as the sole owner of – almost – all the biggest social networks. But this time, Twitter had the last laugh.
