Consumers want greater control and convenience in their out of home lives and are more direct when outside, leading to fewer spontaneous decisions being made, according to the blis Life after lockdown footfall and sentiment study.
If you are fortunate enough to still be working, chances are you are busier than ever, if you have lost your job or been furloughed you will be doing everything you can to possibly find another position.
In less than four months, the COVID-19 pandemic has turned Australia’s supply chain and business processes upside down.
Consumer foot traffic to grocery shops is returning to normal levels in some markets after the novel coronavirus (COVID-19) outbreak, according to the latest anonymised device tracking from location analytics platform Blis.
The coronavirus pandemic has seen lives change, and with it, consumer behaviors. Marketing Media Money looks at what marketers have learned and how they should now respond.
As part of ‘The changing behaviour series’ we are bringing a regular dose of insight from a range of experts across our business. They will break down the trends we’re seeing to give an overview of changing consumer behavior, how this might affect brands now, and how it might affect them in the near future. We will update with new information when it comes to light for us and try to provide some clarity on a situation where no one can predict what happens next.
We are in the midst of change, driven more by uncertainty than precedent: What is coronavirus? How can I catch it? Have I already got it? How do I know if I’ve got it? What should I do if I’ve got it? What should I do if I haven’t got it, and don’t want it? How many toilet rolls should I buy?
Over the Thanksgiving holiday week, Blis observed grocery shopping trends at Whole Foods and Trader Joe’s stores across major US cities. Our study encompassed over 46,000 visits to stores in New York, Boston, Chicago, Los Angeles and San Francisco
It’s turkey time! In the US, Thanksgiving not only kicks off the holiday gifting season,