Blis launches new e-guide and interactive calculator, revealing that almost 50% of digital audiences are being missed
As seen in ExchangeWire, Martech series, Mi3, Marketech APAC, Emerce and more…
Blis achieves 55.1% store visit uplift for beauty giant COTY
Max Factor’s campaign won a Bronze AMMA award by achieving an ROI of €0,62 – 50% higher than the benchmark.
Blis is now Jeugdfonds Sport & Cultuur’s official media partner
The partnership will help Jeugdfonds Sport & Cultuur expand its advertising reach to support kids across the Netherlands
MobileMarketing Magazine: O2 links up with Blis on behavioural targeting product
O2 has teamed up with Blis, a location-powered advertising company, to help advertisers to utilise the O2 network to reach specific audiences.
Blis partners with O2 to bring new behavioural targeting product to the UK
Blis, the trusted leader in location-powered advertising and analytics, has today announced an exclusive partnership with O2 that will give clients exceptional accuracy and scale when advertising online. The proposition, Telco-powered Targeting – together with O2, will use aggregated and anonymised customer behaviour data to match websites with audience segments.
IRI: Foot Traffic on the Road to Recovery
Holly Carlson, IRI’s Media Center of Excellence and Diane Perlman, chief marketing officer of Blis, describe the connection between consumer sentiment and their actual behavior, and how brands are connecting with shoppers wherever they are.
The truth about staycations in the UK
Since the day Amazon began offering free one-day shipping, nothing in retail has been the same. Digital transformation (in the guise of “the Amazon effect”) has dramatically impacted every facet of the industry. As a result, we’ve seen some of the mall anchors move on, and innovative new players move in.
The new omnichannel normal
Since the day Amazon began offering free one-day shipping, nothing in retail has been the same. Digital transformation (in the guise of “the Amazon effect”) has dramatically impacted every facet of the industry. As a result, we’ve seen some of the mall anchors move on, and innovative new players move in.
Engaging The Right Audience At The Right Time
As part of our recent partnership with Supplier Community, Blis is launching a six-part video