
Blis launches new e-guide and interactive calculator, revealing that almost 50% of digital audiences are being missed
As seen in ExchangeWire, Martech series, Mi3, Marketech APAC, Emerce and more…
As seen in ExchangeWire, Martech series, Mi3, Marketech APAC, Emerce and more…
Max Factor’s campaign won a Bronze AMMA award by achieving an ROI of €0,62 – 50% higher than the benchmark.
The partnership will help Jeugdfonds Sport & Cultuur expand its advertising reach to support kids across the Netherlands
Fresh from being recently selected by Campaign Magazine as one of the Best Places to work in the UK, we have now been selected to BestStartup’s list of the top 50 the best mobile advertising companies in London to work for or buy from.
Milan, xx 2021 – Blis, the leading privacy-first, location-powered programmatic advertising partner has announced that global DIY brand Loctite, has generated more than €26,000 in incremental sales using Blis’ Privacy-first Activation products. The successful campaign drove a significant uplift in store visits of 51% and a sales uplift of 24.6% by encouraging consumers to visit select supermarket stores.
The Blis team endeavoured to look at how parents who walk or drive kids to school might return to the habit of getting a coffee on the way to (or from) drop-off.
As the UK begins to slowly come out from lockdown, we are seeing some return to nearly “normal” shopping behaviours. We predicted in a recent post in our Changing Behaviour series that Britons would be eager to return to some “real-world retail therapy,” and it seems we were correct. As the number of COVID cases has dropped dramatically, consumers are feeling safer and more comfortable going out to the high street shops.
This blog details how the uplift in foot traffic to bars and restaurants this St Patrick’s Day may indicate a return to normality.
Blis’ CTO Aaron McKee gives his take on the post-cookie world and how it will affect the industry at large.