The Importance Of Transparency Across The Programmatic Buying Ecosystem
Long before the GDPR took effect there has been an increasing demand for more transparency
Q&A Client Spotlight: 160over90
In conjunction with the launch of our new white paper, “Driving In-Store Traffic & Purchases
Q&A Client Spotlight: AAA Club Alliance
AAA Club Alliance: A 160over90 and Blis Client In conjunction with the launch of our
How Businesses Stay Relevant With Rapid Cultural Change
There’s an easy answer here, and a harder one. The easy answer is to achieve
How to Drive Customer Loyalty with Location Data
QSRs face an uphill battle every day, due to the intense number of restaurants competing
Personalization: The Theme at Mobile Venture Summit
On May 17th, the Chicago Mobile Venture Summit was held at Chez in Chicago. The
Exploring Broader Uses for Location Data for Businesses
At Blis, we’re fond of saying that ‘where you go defines who you are.’ While
Measuring What Really Matters in QSR Marketing: Attribution and Accountability
The beauty of digital marketing is it’s accountability, and yet so few marketers truly take
Blis prepare for GDPR and join Global Vendor List for IAB Europe’s Transparency Consent Framework
With the GDPR coming in effect on the 25th May, the digital advertising industry are