
Blis launches Audience Explorer in Spain
New programmatic offering combines rich location insights with other privacy-friendly data to change the way audience planning and buying is done
New programmatic offering combines rich location insights with other privacy-friendly data to change the way audience planning and buying is done
Company continues investing in its privacy-first advertising technology and growing the team to help clients reach all addressable audiences.
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Two years into the pandemic, a slightly more fiscally cautious consumer has emerged. However, overall (and somewhat surprisingly), consumers’ preferences and habits are more similar to what we were used to seeing pre-pandemic.
Kelly Jacobson Collins joined other women in the industry to answer some questions from IAB UK about what’s being done to break the bias.
The privacy-first location-powered programmatic advertising partner Blis has announced the launch of its new product suite, Audience Explorer, into New Zealand, enabling brands and agencies to target their customers to drive key outcomes in the post-cookie world.
First launched in Australia, new product suite combines rich location insights with other privacy-friendly data to change the way audience planning and buying is done.
First launched in Australia, new product suite combines rich location insights with other privacy-friendly data to change the way audience planning and buying is done
Important analysis and tips from Lucas Noordhoorn about Google’s decision to replace FLoC with Topics.
© Blis Global Ltd 2024 | Blis and the arrowhead logo are registered trademarks: 016 842 619; 3 202 245; 016 691 834; 3 189 598; 5,401,653
© Blis Global Ltd 2024 | Blis and the arrowhead logo are registered trademarks: 016 842 619; 3 202 245; 016 691 834; 3 189 598; 5,401,653