Life is Blis – Kate Kaczmarek
Tell us about yourself I like to call myself a feminine geek. From an early
The importance of data freshness in predicting customer lifestyle changes
Cultural shifts in today’s consumer behaviors have coincided with an overall decline of traditional shopping
Get real with Blis: the wrap-up
And that’s a wrap on our Get real with Blis education week. As we’ve seen
Get real with Blis: Blockchain 101
On day 4 of our Get real with Blis educational week, we’re looking at Blockchain
Get real with Blis: Why transparency is so important
On day 3 of our Get real with Blis education week, we’re looking at data
Get real with Blis: The key steps marketers should take for data accuracy and assurance
On day 2 of our Get real with Blis educational week, we’re looking at data
Rely on actual behavior to understand your customers
We’re living in a post-truth world today, and that’s a little alarming. From global government
Get real with Blis: What is real-world intelligence and why is it useful for marketers?
Welcome to Get real with Blis, an educational week, where we’re giving you a rundown
Verify your data to yield better campaign results
It seems like the temperature always dips around Labor Day – as if Mother Nature observes the unofficial beginning of autumn like we do, even though fall doesn’t really start for a few more weeks. With back-to-school sales behind us, shoppers are already eyeing the smattering of Halloween pop-up stores that have begun invading malls and Main Streets, and some are even planning their holiday gift shopping. As everyone starts to spend more time indoors and gear up for the winter holiday season, how are brands and marketers adjusting?