Covid-19 | Blis

The changing behaviour series: an indicator for optimism – post lockdown recovery

In this post examining the UK hotel industry, we found that the second lockdown did not completely reset visitation levels to what was experienced after the first lockdown in early 2020.

From The Drum: How brands can harness behaviour change

Around the world people have learned to live with the changes brought about by Covid-19, after close to a year of turmoil, notes Fionn Hyndman, the managing director for Asia at Blis. This means while many countries in Asia have fared better than the rest of the world, consumers here have also needed to adapt.

Heinz Italy achieves 3.8% sales uplift by using Blis’ location powered targeting to drive foot traffic into stores

Blis, a trusted location-powered advertising and analytics partner has announced that global food brand, Heinz is the first brand in Italy to adopt the use of its new Habits to Home Targeting product.

The changing behaviour series: life after another lockdown

In this post from ‘The changing behaviour series’ we examine the results of our sentiment survey analysis to see what’s really going on in terms of consumer behaviour.

The changing behavior series: grabbing groceries in the Netherlands

In this post from ‘The changing behavior series’ we take a year-on-year view of travel between states over the Thanksgiving period to get a better understanding of consumer migration for the holidays.

The changing behavior series: giving thanks in a virtual world

The changing behaviour series: a retail reckoning

In this post from the changing behaviour series, we look at what type of consumer might emerge from this second lockdown and break down what patterns of behaviour from Christmas 2019 might mean heading into this year’s festive season.

New Digital Age: Back to the future: why contextual advertising on its own isn’t enough

Evolving privacy legislation and technical choices being made by key platform players such as Google and Apple are impacting the quantity of data available.

Communicate Online: The three factors that changed consumer behaviour this year

Location-powered advertising and analytics company, Blis has released a new report that highlights the three key factors impacting changes to consumer behavior, with actionable insights for brands to harness in their strategies.